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VM Intelligence · Sample preview · Business Services · Forecast 2027–2033
Concord (Grape) Sales Market
- By Product Form: Fresh Concord Grapes, Frozen Concord Grapes, Concord Grape Juice, Concord Grape Concentrate, Dried Concord Grapes (Raisins)
- By End Use: Food Processing, Beverage Production, Retail Consumer, Pharmaceuticals, Cosmetics
- By Packaging Type: Bulk Packaging, Retail Packaging, Bottled Juice, Frozen Packs, Concentrate Cans
- By Distribution Channel: Supermarkets and Hypermarkets, Specialty Stores, Online Retail, Foodservice, Wholesale Distributors
Key Highlights
A snapshot of what the full report proves- 01 Market size - $X,XXX.XM global market in 2025 - the verified base-year revenue. Executive Summary →
- 02 Forecast - Full 2033 market projection modelled inside - unlock the forecast value to see where the market lands. Market Outlook →
- 03 Growth - Year-by-year CAGR across 2027–2033 - unlock the growth rate and the full model. Market Outlook →
- 04 Leading segment - Fresh Concord Grapes leads By Product Form at XX% share. Market, by Service Type →
- 05 Global coverage - Sized across 5 regions and 20 countries, each broken out by segment. Market, by Geography →
- 06 Competitive landscape - 11 companies profiled with SWOT, benchmarking and market-share analysis. Company Profiles →
Inside the Report
11 chapters · 272 pages- 01 Introduction Definition, segmentation & scope p.12 →
- 02 Research Methodology How the numbers were built p.20 →
- 03 Executive Summary The market in one chapter p.34 →
- 04 Market Outlook Drivers, restraints, trends p.63 →
- 10 Competitive Landscape 5 sections p.170 →
- 11 Company Profiles 11 players: SWOT & benchmarking p.178 →
Full report · locked preview
Everything inside the Concord (Grape) Sales Market report
A complete, evidence-based study - 11 chapters and 114 sections covering market size, segmentation across 4 axes, regional analysis and 11 company profiles, forecast to 2033.
Segmentation covered
Product Form 5
End Use 5
Packaging Type 5
Distribution Channel 5
Companies profiled
Welch's
National Grape Cooperative Association (NGCA)
Tree Top Inc.
Ocean Spray Cranberries Inc.
California Table Grape Commission
Sun-Maid Growers of California
Del Monte Fresh Produce
Dole Food Company
Sunkist Growers
Incorporated
Blue Diamond Growers
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11 players profiled - tiered by revenue contribution, footprint and R&D capability.
ACE Matrix · p.153 →Welch's
Tier 1 · Market Leader
SWOT · Benchmarking · Winning imperatives · Strategies
Full profile · p.155 →National Grape Cooperative Association (NGCA)
Tier 1 · Market Leader
SWOT · Benchmarking · Winning imperatives · Strategies · Key developments
Full profile · p.160 →Tree Top Inc.
Tier 1 · Market Leader
SWOT · Benchmarking · Winning imperatives · Strategies
Full profile · p.166 →Ocean Spray Cranberries Inc.
Tier 1 · Market Leader
SWOT · Benchmarking · Winning imperatives · Strategies · Key developments
Full profile · p.173 →California Table Grape Commission
Tier 1 · Market Leader
SWOT · Benchmarking · Winning imperatives · Strategies
Full profile · p.178 →Sun-Maid Growers of California
Tier 2 · Established Specialist
Overview · Insights · Product benchmarking
Full profile · p.184 →Del Monte Fresh Produce
Tier 2 · Established Specialist
Overview · Insights · Product benchmarking · Segment breakdown
Full profile · p.191 →Dole Food Company
Tier 2 · Established Specialist
Overview · Insights · Product benchmarking
Full profile · p.196 →Sunkist Growers
Tier 2 · Established Specialist
Overview · Insights · Product benchmarking
Full profile · p.202 →Incorporated
Tier 3 · Niche Player
Overview · Insights · Product benchmarking
Full profile · p.209 →Blue Diamond Growers
Tier 3 · Niche Player
Overview · Insights · Product benchmarking
Full profile · p.214 →Values shown here are illustrative samples for your understanding — not exact figures. The full report contains the real, verified data.
Global · 2025–2033
$12,487M by 2033 · 11.7% CAGR
Market estimates & forecast (USD Million)
Fig. 15 · p.34 →Segment mix, 2033 (% share)
Fig. 16 · p.35 →- Fresh Concord Grapes40.8
- Frozen Concord Grapes14.7
- Concord Grape Juice10.7
- Concord Grape Concentrate16.1
- Dried Concord Grapes (Raisins)17.7
Regions, 2025 → 2033 (USD Mn)
§6.1 · p.75 →North America$1,705M → $4,483M · 12.8%
Europe$1,188M → $2,730M · 11.0%
Asia Pacific$1,085M → $2,835M · 12.8%
Latin America$671.5M → $1,797M · 13.1%
Middle East and Africa$516.5M → $1,205M · 11.2%
Top countries, 2033 (USD Mn)
§6.2 · p.78 →Year-over-year growth (%)
§3.12 · p.44 →11.612026
11.632027
11.642028
11.652029
11.672030
11.672031
11.692032
11.702033
CAGR by region (%)
Fig. 22 · p.71 →Market share by company, 2033 (%)
Fig. 41 · p.152 →- Welch's17.9
- National Grape Cooperative Association (NGCA)12.7
- Tree Top Inc.9.7
- Ocean Spray Cranberries Inc.12.0
- California Table Grape Commission12.3
- Sun-Maid Growers of California7.4
- Others28.0
Segment contribution to growth (%)
Fig. 18 · p.39 →Product Form17.4%
End Use26.2%
Packaging Type27.5%
Distribution Channel28.9%
Competitive positioning (ACE matrix)
Fig. 40 · p.153 →Adoption & penetration (% of addressable)
Fig. 12 · p.31 →Revenue by application (USD Mn)
§5.3 · p.62 →Demand by end-use (USD Mn)
§5.4 · p.66 →Average selling price trend (index, 2025=100)
Fig. 27 · p.58 →Top companies by revenue, 2033 (USD Mn)
Fig. 42 · p.155 →Revenue by region, 2033 (%)
Fig. 20 · p.70 →- North America34.4
- Europe20.9
- Asia Pacific21.7
- Latin America13.8
- Middle East and Africa9.2
Values shown here are illustrative samples for your understanding — not exact figures. The full report contains the real, verified data.
8 players benchmarked across 6 dimensions — scored 0–100 from share, portfolio, reach, innovation, financials and installed base. Methodology · §8.1 · p.160 →
Competitive scorecard (score 0–100)
Table 31 · p.161 →| Company | Market share | Product portfolio | Geographic reach | Innovation & R&D | Financial strength | Customer base | Composite |
|---|---|---|---|---|---|---|---|
| Welch's | 82 | 86 | 81 | 86 | 91 | 95 | 87 |
| National Grape Cooperative Association (NGCA) | 68 | 89 | 91 | 82 | 86 | 69 | 81 |
| Tree Top Inc. | 64 | 71 | 75 | 66 | 85 | 81 | 74 |
| Ocean Spray Cranberries Inc. | 63 | 57 | 77 | 68 | 71 | 66 | 67 |
| California Table Grape Commission | 64 | 68 | 63 | 74 | 71 | 74 | 69 |
| Sun-Maid Growers of California | 48 | 51 | 67 | 70 | 54 | 57 | 58 |
| Del Monte Fresh Produce | 58 | 53 | 53 | 47 | 41 | 57 | 52 |
| Dole Food Company | 44 | 51 | 52 | 47 | 51 | 60 | 51 |
Vendor positioning (presence × innovation)
Fig. 43 · p.163 →Strengths profile (top 3 players)
Fig. 44 · p.165 →- Welch's
- National Grape Cooperative Association (NGCA)
- Tree Top Inc.
Capability coverage
§8.3 · p.168 →| Company | Global delivery | R&D depth | Digital platform | Sustainability | After-sales | Custom solutions |
|---|---|---|---|---|---|---|
| Welch's | ✓ | ◐ | ✓ | ◐ | ✓ | ✓ |
| National Grape Cooperative Association (NGCA) | ◐ | ✓ | ◐ | ◐ | ✓ | ◐ |
| Tree Top Inc. | − | ◐ | ◐ | ◐ | ✓ | ◐ |
| Ocean Spray Cranberries Inc. | ◐ | ◐ | ◐ | ◐ | ◐ | ✓ |
| California Table Grape Commission | ◐ | ✓ | − | ◐ | − | ✓ |
| Sun-Maid Growers of California | − | − | ◐ | ✓ | ◐ | ◐ |
| Del Monte Fresh Produce | ◐ | ◐ | ◐ | ◐ | − | − |
| Dole Food Company | − | − | − | − | − | − |
✓ Full ◐ Partial − Limited
Overall competitive index (composite, ranked)
Fig. 45 · p.170 →1Welch's87
2National Grape Cooperative Association (NGCA)81
3Tree Top Inc.74
4California Table Grape Commission69
5Ocean Spray Cranberries Inc.67
6Sun-Maid Growers of California58
7Del Monte Fresh Produce52
8Dole Food Company51
Competitive tiers
§8.4 · p.172 →Leader2
Set the pace on share, breadth and innovation.
Welch'sNational Grape Cooperative Association (NGCA)
Challenger3
Strong scale, closing on the leaders.
Tree Top Inc.Ocean Spray Cranberries Inc.California Table Grape Commission
Contender1
Focused players with pockets of strength.
Sun-Maid Growers of California
Niche2
Specialists in a single segment or region.
Del Monte Fresh ProduceDole Food Company
Values shown here are illustrative samples for your understanding — not exact figures. The full report contains the real, verified data.
Go-to-market strategy
Land Product Form in North America, then scale across Concord (Grape) Sales Market — a $767M beachhead inside a $11.2B market.
Beachhead (SOM)$767Mobtainable near-term
Serviceable (SAM)$4.07Breachable market
Primary motionPartner-led + digitalgo-to-market
Time to scale4 Qto full motion
Ideal customer profile (who to sell to)
§GTM 1 · p.190 →Champion91 fit
Fresh Concord Grapes
Best fit — highest urgency & budget in Product Form.
Economic buyer75 fit
Frozen Concord Grapes
Strong fit — clear ROI and a fast path to value.
End user67 fit
Concord Grape Juice
Emerging fit — growing demand, longer sales cycle.
Market-entry sequence (beachhead → scale)
Fig. GTM 1 · p.192 →Beachhead · 2025–2026
Win Product Form in North America
Concentrated ICP, fastest proof and references.
Expand · 2026–2028
Add End Use & next regions
Repeat the motion in adjacent, look-alike segments.
Scale · 2028–2033
Full-market coverage + Packaging Type
Multi-channel, platform & ecosystem plays.
Channel mix (routes to market)
§GTM 3 · p.195 →Direct sales47%
Partner / channel26%
Digital / self-serve19%
Marketplaces9%
Positioning & messaging
§GTM 2 · p.194 →For Product Form leaders who need defensible market intelligence, VM Intelligence is the fastest, source-cited way to size, segment and win Concord (Grape) Sales Market — unlike generic, static research.
Live & source-cited
Every figure triangulated from 600K+ sources and traceable.
Ready in minutes
A full, tailored report compiled on demand — not weeks.
Scope you control
Pick the chapters, regions and companies that matter.
GTM funnel & unit economics (conversion · CAC / LTV)
Fig. GTM 2 · p.198 →Awareness100%
Marketing qualified40%
Sales qualified22%
Evaluation13%
Closed-won7%
$15.8KCAC
$95KLTV
6.0:1LTV : CAC
< 4 moCAC payback
Values shown here are illustrative samples for your understanding — not exact figures. The full report contains the real, verified data.
Investment thesis
Concord (Grape) Sales Market is a high-growth opportunity — $5.50B by 2033, compounding at 10.8%.
TAM · 2025$2.42Btoday
TAM · 2033$5.50Bforecast
CAGR10.8%2027–2033
Cumulative$34.0Brevenue opportunity
Market opportunity (TAM · SAM · SOM)
Fig. 3 · p.14 →TAM$5.50BTotal addressable market
SAM$2.17BServiceable available market
SOM$456MServiceable obtainable market
Growth trajectory (USD Million)
Fig. 4 · p.16 →Why invest now
§2.1 · p.10 →10.8% CAGR
Demand compounds through 2033, outpacing GDP across Product Form.
Global tailwinds
North America leads today; fastest gains coming from emerging regions.
Structural shift
Adoption in Product Form moving from early to mainstream — durable secular demand.
Consolidation upside
11+ players, no runaway leader — room to build scale and roll up share.
Investment highlights
§2.2 · p.12 →$5.50BLarge & growingTAM by 2033 at 10.8% CAGR
$2.17BServiceable nowreachable with today’s model
$456MBeachhead winobtainable near-term share
11+Fragmented fieldplayers — consolidation runway
Return scenarios (2033 market value)
Fig. 6 · p.22 →$4.29BBear7.0% CAGR
$5.50BBase10.8% CAGR
$7.04BBull14.3% CAGR
Key risks & mitigants
§9.1 · p.180 →- Input-cost volatilityLong-term supply contracts & hedging
- Regulatory / policy shiftsDiversified exposure across 5 regions
- Technology disruptionR&D pipeline & End Use optionality
- Customer concentrationBroaden installed base beyond top accounts
Values shown here are illustrative samples for your understanding — not exact figures. The full report contains the real, verified data.
Board pack · executive summary
Concord (Grape) Sales Market — a $3.51B market by 2033. Plan: grow share from 9.8% to 18.3%.
Market size · 2033$3.51Btotal addressable
Market CAGR9.1%2027–2033
Target share18.3%from 9.8% today
Revenue ambition$643Mby 2033
Strategic scorecard (current vs 2033 target)
Table 1 · p.6 →| Objective | Current | Target · 2033 | Status |
|---|---|---|---|
| Market share | 9.8% | 18.3% | Behind |
| Revenue | $348M | $643M | Behind |
| Geographic coverage | 2 of 5 regions | 5 of 5 regions | Ahead |
| Segment coverage | 2 of 4 axes | 4 of 4 axes | At risk |
| Gross margin | 33.6% | 45.2% | On track |
| Customer retention | 86.4% | 93.0% | On track |
Where to play (strategic priorities)
§1.2 · p.8 →1
Lead segment
Win in Product Form
Largest revenue pool and fastest secular demand — concentrate to build share here first.
2
Geographic
Expand across North America & beyond
Deepen the leading region, then scale into the fastest-growing emerging markets.
3
Adjacency
Build End Use capability
A defensible second engine — invest in End Use to widen the moat and cross-sell.
Strategic roadmap (2025–2033)
Fig. 1 · p.10 →Phase 1 · Foundation
2025–2027
- Secure core Product Form share
- Fix unit economics
- Stand up data & ops
Phase 2 · Scale
2028–2030
- Enter new regions
- Launch End Use
- Selective M&A
Phase 3 · Lead
2031–2033
- Category leadership
- Premium mix & margin
- Platform & ecosystem
Board decisions & asks
§1.4 · p.14 →- Approve $66M capacity & capability investment
- Greenlight bolt-on M&A in End Use
- Authorise North America expansion plan
- Fund R&D program for Product Form leadership
Risk watchlist (RAG)
§9 · p.180 →- Demand / macro slowdownOn track
- Competitive share lossAhead
- Input-cost & supply riskOn track
- Regulatory / policy changeOn track
- Execution & talentBehind
Values shown here are illustrative samples for your understanding — not exact figures. The full report contains the real, verified data.
Sales deck · value proposition
Win the Concord (Grape) Sales Market conversation — a $5.01B market you can size, segment and defend in minutes.
Market size · 2033$5.01Btotal opportunity
Growth3.2%CAGR to 2033
Addressable buyers1,279+accounts in scope
Typical ROI6.8×in year one
Who buys (target personas)
§1.1 · p.4 →Product / BU leader
Head of Product Form
Goal Grow share in Product Form
Pain Blind spots on demand, pricing & competitors.
Regional GM
North America lead
Goal Prioritise the right markets
Pain No granular, country-level view of the market.
M&A / strategy
Strategy & Corp Dev
Goal Find where to invest or acquire
Pain Slow, inconsistent third-party research.
From pain to solution
§1.2 · p.6 →Decisions made on stale, generic dataLive, source-cited figures, continuously updated
Weeks waiting on a research vendorA full report compiled in minutes
No view of competitors or whitespaceCompany profiles, ACE matrix & benchmarking
Hard to defend the numbers internallyEvery figure traceable to its original source
The business case (ROI)
Fig. 2 · p.9 →6.8×return on cost, year one
< 2 mopayback period
$47K+research cost avoided
10×faster than a custom study
Time to insight
Cost to run
Risk of a wrong call
Why buyers trust it (proof points)
§1.3 · p.12 →600K+source studies indexed
100%analyst-reviewed
11+players profiled in this market
Coverage includes
Welch'sNational Grape Cooperative Association (NGCA)Tree Top Inc.Ocean Spray Cranberries Inc.California Table Grape CommissionSun-Maid Growers of CaliforniaDel Monte Fresh ProduceDole Food Company+3 more
Objection handling
§1.4 · p.14 →“We already have market data.”
This triangulates 600K+ sources into one current, defensible view — not another silo.
“How do we know it’s accurate?”
Analyst-reviewed, and every figure is source-cited and traceable to its origin.
“It’s not in the budget.”
A fraction of a single analyst-day — and it pays back on the first decision it informs.
“We need it tailored to us.”
Choose the chapters, regions and companies before you build — you only pay for scope.
What you get (packages)
§1.5 · p.16 →Report
- Full multi-chapter report
- Market size, share & forecast
- Segment & regional breakdowns
- PDF + editable Excel + PPT
Most popular
Report + Add-ons
- Everything in Report
- Interactive Visualizer
- Competitive benchmarking
- Investor / board / sales decks
Enterprise
- Multiple reports & markets
- Team seats & sharing
- Analyst support & custom scope
- API / data-feed options
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