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VM Intelligence · Sample preview · Business Services · Forecast 2027–2033
Grape Must Market
- By Product Form: Fresh Grape Must, Concentrated Grape Must, Dried Grape Must, Frozen Grape Must
- By Application: Winemaking, Food and Beverage Industry, Pharmaceuticals, Cosmetics, Animal Feed
- By Grape Variety: Concord, Thompson Seedless, Cabernet Sauvignon, Merlot, Chardonnay
- By Processing Method: Cold Pressed, Hot Pressed, Enzymatic Extraction, Fermented Must
Key Highlights
A snapshot of what the full report proves- 01 Market size - $X,XXX.XM global market in 2025 - the verified base-year revenue. Executive Summary →
- 02 Forecast - Full 2033 market projection modelled inside - unlock the forecast value to see where the market lands. Market Outlook →
- 03 Growth - Year-by-year CAGR across 2027–2033 - unlock the growth rate and the full model. Market Outlook →
- 04 Leading segment - Fresh Grape Must leads By Product Form at XX% share. Market, by Service Type →
- 05 Global coverage - Sized across 5 regions and 20 countries, each broken out by segment. Market, by Geography →
- 06 Competitive landscape - 15 companies profiled with SWOT, benchmarking and market-share analysis. Company Profiles →
Inside the Report
11 chapters · 277 pages- 01 Introduction Definition, segmentation & scope p.12 →
- 02 Research Methodology How the numbers were built p.20 →
- 03 Executive Summary The market in one chapter p.34 →
- 04 Market Outlook Drivers, restraints, trends p.63 →
- 10 Competitive Landscape 5 sections p.166 →
- 11 Company Profiles 15 players: SWOT & benchmarking p.174 →
Full report · locked preview
Everything inside the Grape Must Market report
A complete, evidence-based study - 11 chapters and 116 sections covering market size, segmentation across 4 axes, regional analysis and 15 company profiles, forecast to 2033.
Segmentation covered
Product Form 4
Application 5
Grape Variety 5
Processing Method 4
Companies profiled
E & J Gallo Winery
Constellation Brands
The Wine Group
Treasury Wine Estates
Pernod Ricard
Vina Concha y Toro
Castel Group
Grupo Peñaflor
Accolade Wines
Banfi Vintners
Sutter Home Winery
Gallo Family Vineyards
+3 more
Verified · Analyst-reviewed · No payment to preview
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15 players profiled - tiered by revenue contribution, footprint and R&D capability.
ACE Matrix · p.153 →E & J Gallo Winery
Tier 1 · Market Leader
SWOT · Benchmarking · Winning imperatives · Strategies
Full profile · p.155 →Constellation Brands
Tier 1 · Market Leader
SWOT · Benchmarking · Winning imperatives · Strategies · Key developments
Full profile · p.160 →The Wine Group
Tier 1 · Market Leader
SWOT · Benchmarking · Winning imperatives · Strategies
Full profile · p.166 →Treasury Wine Estates
Tier 1 · Market Leader
SWOT · Benchmarking · Winning imperatives · Strategies · Key developments
Full profile · p.173 →Pernod Ricard
Tier 1 · Market Leader
SWOT · Benchmarking · Winning imperatives · Strategies
Full profile · p.178 →Vina Concha y Toro
Tier 1 · Market Leader
SWOT · Benchmarking · Winning imperatives · Strategies · Key developments
Full profile · p.184 →Castel Group
Tier 2 · Established Specialist
Overview · Insights · Product benchmarking · Segment breakdown
Full profile · p.191 →Grupo Peñaflor
Tier 2 · Established Specialist
Overview · Insights · Product benchmarking
Full profile · p.196 →Accolade Wines
Tier 2 · Established Specialist
Overview · Insights · Product benchmarking
Full profile · p.202 →Banfi Vintners
Tier 2 · Established Specialist
Overview · Insights · Product benchmarking · Segment breakdown
Full profile · p.209 →Sutter Home Winery
Tier 2 · Established Specialist
Overview · Insights · Product benchmarking
Full profile · p.214 →Gallo Family Vineyards
Tier 2 · Established Specialist
Overview · Insights · Product benchmarking
Full profile · p.220 →Marqués de Riscal
Tier 3 · Niche Player
Overview · Insights · Product benchmarking
Full profile · p.227 →Bodegas Torres
Tier 3 · Niche Player
Overview · Insights · Product benchmarking
Full profile · p.232 →Beringer Vineyards
Tier 3 · Niche Player
Overview · Insights · Product benchmarking
Full profile · p.238 →Values shown here are illustrative samples for your understanding — not exact figures. The full report contains the real, verified data.
Global · 2025–2033
$3,949M by 2033 · 5.4% CAGR
Market estimates & forecast (USD Million)
Fig. 15 · p.34 →Segment mix, 2033 (% share)
Fig. 16 · p.35 →- Fresh Grape Must37.1
- Concentrated Grape Must18.7
- Dried Grape Must28.4
- Frozen Grape Must15.9
Regions, 2025 → 2033 (USD Mn)
§6.1 · p.75 →North America$858.8M → $1,233M · 4.6%
Europe$598.6M → $943.3M · 5.9%
Asia Pacific$546.5M → $735.2M · 3.8%
Latin America$338.3M → $485.2M · 4.6%
Middle East and Africa$260.2M → $369.5M · 4.5%
Top countries, 2033 (USD Mn)
§6.2 · p.78 →Year-over-year growth (%)
§3.12 · p.44 →5.302026
5.312027
5.332028
5.332029
5.342030
5.362031
5.382032
5.392033
CAGR by region (%)
Fig. 22 · p.71 →Market share by company, 2033 (%)
Fig. 41 · p.152 →- E & J Gallo Winery12.8
- Constellation Brands22.2
- The Wine Group10.3
- Treasury Wine Estates10.7
- Pernod Ricard11.4
- Vina Concha y Toro4.5
- Others28.1
Segment contribution to growth (%)
Fig. 18 · p.39 →Product Form42.0%
Application20.3%
Grape Variety14.8%
Processing Method23.0%
Competitive positioning (ACE matrix)
Fig. 40 · p.153 →Adoption & penetration (% of addressable)
Fig. 12 · p.31 →Revenue by application (USD Mn)
§5.3 · p.62 →Demand by end-use (USD Mn)
§5.4 · p.66 →Average selling price trend (index, 2025=100)
Fig. 27 · p.58 →Top companies by revenue, 2033 (USD Mn)
Fig. 42 · p.155 →Revenue by region, 2033 (%)
Fig. 20 · p.70 →- North America32.7
- Europe25.0
- Asia Pacific19.5
- Latin America12.9
- Middle East and Africa9.8
Values shown here are illustrative samples for your understanding — not exact figures. The full report contains the real, verified data.
8 players benchmarked across 6 dimensions — scored 0–100 from share, portfolio, reach, innovation, financials and installed base. Methodology · §8.1 · p.160 →
Competitive scorecard (score 0–100)
Table 31 · p.161 →| Company | Market share | Product portfolio | Geographic reach | Innovation & R&D | Financial strength | Customer base | Composite |
|---|---|---|---|---|---|---|---|
| E & J Gallo Winery | 81 | 81 | 92 | 93 | 75 | 77 | 83 |
| Constellation Brands | 86 | 74 | 73 | 90 | 89 | 68 | 80 |
| The Wine Group | 73 | 75 | 74 | 87 | 82 | 74 | 78 |
| Treasury Wine Estates | 76 | 70 | 57 | 70 | 72 | 72 | 70 |
| Pernod Ricard | 70 | 69 | 61 | 74 | 63 | 58 | 66 |
| Vina Concha y Toro | 70 | 69 | 67 | 69 | 63 | 63 | 67 |
| Castel Group | 61 | 52 | 64 | 58 | 42 | 56 | 56 |
| Grupo Peñaflor | 38 | 41 | 44 | 41 | 36 | 37 | 40 |
Vendor positioning (presence × innovation)
Fig. 43 · p.163 →Strengths profile (top 3 players)
Fig. 44 · p.165 →- E & J Gallo Winery
- Constellation Brands
- The Wine Group
Capability coverage
§8.3 · p.168 →| Company | Global delivery | R&D depth | Digital platform | Sustainability | After-sales | Custom solutions |
|---|---|---|---|---|---|---|
| E & J Gallo Winery | ✓ | ◐ | ✓ | ✓ | ✓ | ◐ |
| Constellation Brands | ✓ | ✓ | − | ✓ | ✓ | − |
| The Wine Group | ◐ | ◐ | ◐ | ✓ | ◐ | ◐ |
| Treasury Wine Estates | ◐ | − | ◐ | ◐ | ◐ | ✓ |
| Pernod Ricard | ✓ | ✓ | ◐ | ✓ | − | − |
| Vina Concha y Toro | ◐ | ◐ | − | ◐ | − | ✓ |
| Castel Group | ✓ | ◐ | ◐ | ◐ | − | ◐ |
| Grupo Peñaflor | − | − | − | − | − | − |
✓ Full ◐ Partial − Limited
Overall competitive index (composite, ranked)
Fig. 45 · p.170 →1E & J Gallo Winery83
2Constellation Brands80
3The Wine Group78
4Treasury Wine Estates70
5Vina Concha y Toro67
6Pernod Ricard66
7Castel Group56
8Grupo Peñaflor40
Competitive tiers
§8.4 · p.172 →Leader3
Set the pace on share, breadth and innovation.
E & J Gallo WineryConstellation BrandsThe Wine Group
Challenger2
Strong scale, closing on the leaders.
Treasury Wine EstatesVina Concha y Toro
Contender1
Focused players with pockets of strength.
Pernod Ricard
Niche2
Specialists in a single segment or region.
Castel GroupGrupo Peñaflor
Values shown here are illustrative samples for your understanding — not exact figures. The full report contains the real, verified data.
Go-to-market strategy
Land Product Form in North America, then scale across Grape Must Market — a $278M beachhead inside a $4.12B market.
Beachhead (SOM)$278Mobtainable near-term
Serviceable (SAM)$1.59Breachable market
Primary motionPartner-led + digitalgo-to-market
Time to scale5 Qto full motion
Ideal customer profile (who to sell to)
§GTM 1 · p.190 →Champion86 fit
Fresh Grape Must
Best fit — highest urgency & budget in Product Form.
Economic buyer78 fit
Concentrated Grape Must
Strong fit — clear ROI and a fast path to value.
End user69 fit
Dried Grape Must
Emerging fit — growing demand, longer sales cycle.
Market-entry sequence (beachhead → scale)
Fig. GTM 1 · p.192 →Beachhead · 2025–2026
Win Product Form in North America
Concentrated ICP, fastest proof and references.
Expand · 2026–2028
Add Application & next regions
Repeat the motion in adjacent, look-alike segments.
Scale · 2028–2033
Full-market coverage + Grape Variety
Multi-channel, platform & ecosystem plays.
Channel mix (routes to market)
§GTM 3 · p.195 →Direct sales43%
Partner / channel29%
Digital / self-serve23%
Marketplaces6%
Positioning & messaging
§GTM 2 · p.194 →For Product Form leaders who need defensible market intelligence, VM Intelligence is the fastest, source-cited way to size, segment and win Grape Must Market — unlike generic, static research.
Live & source-cited
Every figure triangulated from 600K+ sources and traceable.
Ready in minutes
A full, tailored report compiled on demand — not weeks.
Scope you control
Pick the chapters, regions and companies that matter.
GTM funnel & unit economics (conversion · CAC / LTV)
Fig. GTM 2 · p.198 →Awareness100%
Marketing qualified41%
Sales qualified20%
Evaluation11%
Closed-won6%
$14.5KCAC
$87KLTV
6.0:1LTV : CAC
< 3 moCAC payback
Values shown here are illustrative samples for your understanding — not exact figures. The full report contains the real, verified data.
Investment thesis
Grape Must Market is a resilient opportunity — $3.57B by 2033, compounding at 3.5%.
TAM · 2025$2.70Btoday
TAM · 2033$3.57Bforecast
CAGR3.5%2027–2033
Cumulative$28.1Brevenue opportunity
Market opportunity (TAM · SAM · SOM)
Fig. 3 · p.14 →TAM$3.57BTotal addressable market
SAM$1.40BServiceable available market
SOM$247MServiceable obtainable market
Growth trajectory (USD Million)
Fig. 4 · p.16 →Why invest now
§2.1 · p.10 →3.5% CAGR
Demand compounds through 2033, outpacing GDP across Product Form.
Global tailwinds
North America leads today; fastest gains coming from emerging regions.
Structural shift
Adoption in Product Form moving from early to mainstream — durable secular demand.
Consolidation upside
15+ players, no runaway leader — room to build scale and roll up share.
Investment highlights
§2.2 · p.12 →$3.57BLarge & growingTAM by 2033 at 3.5% CAGR
$1.40BServiceable nowreachable with today’s model
$247MBeachhead winobtainable near-term share
15+Fragmented fieldplayers — consolidation runway
Return scenarios (2033 market value)
Fig. 6 · p.22 →$2.78BBear2.3% CAGR
$3.57BBase3.5% CAGR
$4.57BBull4.7% CAGR
Key risks & mitigants
§9.1 · p.180 →- Input-cost volatilityLong-term supply contracts & hedging
- Regulatory / policy shiftsDiversified exposure across 5 regions
- Technology disruptionR&D pipeline & Application optionality
- Customer concentrationBroaden installed base beyond top accounts
Values shown here are illustrative samples for your understanding — not exact figures. The full report contains the real, verified data.
Board pack · executive summary
Grape Must Market — a $9.29B market by 2033. Plan: grow share from 8.6% to 16.4%.
Market size · 2033$9.29Btotal addressable
Market CAGR7.6%2027–2033
Target share16.4%from 8.6% today
Revenue ambition$1.52Bby 2033
Strategic scorecard (current vs 2033 target)
Table 1 · p.6 →| Objective | Current | Target · 2033 | Status |
|---|---|---|---|
| Market share | 8.6% | 16.4% | On track |
| Revenue | $722M | $1.52B | At risk |
| Geographic coverage | 2 of 5 regions | 5 of 5 regions | At risk |
| Segment coverage | 2 of 4 axes | 4 of 4 axes | On track |
| Gross margin | 31.3% | 42.4% | Behind |
| Customer retention | 88.1% | 95.4% | On track |
Where to play (strategic priorities)
§1.2 · p.8 →1
Lead segment
Win in Product Form
Largest revenue pool and fastest secular demand — concentrate to build share here first.
2
Geographic
Expand across North America & beyond
Deepen the leading region, then scale into the fastest-growing emerging markets.
3
Adjacency
Build Application capability
A defensible second engine — invest in Application to widen the moat and cross-sell.
Strategic roadmap (2025–2033)
Fig. 1 · p.10 →Phase 1 · Foundation
2025–2027
- Secure core Product Form share
- Fix unit economics
- Stand up data & ops
Phase 2 · Scale
2028–2030
- Enter new regions
- Launch Application
- Selective M&A
Phase 3 · Lead
2031–2033
- Category leadership
- Premium mix & margin
- Platform & ecosystem
Board decisions & asks
§1.4 · p.14 →- Approve $163M capacity & capability investment
- Greenlight bolt-on M&A in Application
- Authorise North America expansion plan
- Fund R&D program for Product Form leadership
Risk watchlist (RAG)
§9 · p.180 →- Demand / macro slowdownAt risk
- Competitive share lossOn track
- Input-cost & supply riskAhead
- Regulatory / policy changeOn track
- Execution & talentOn track
Values shown here are illustrative samples for your understanding — not exact figures. The full report contains the real, verified data.
Sales deck · value proposition
Win the Grape Must Market conversation — a $8.06B market you can size, segment and defend in minutes.
Market size · 2033$8.06Btotal opportunity
Growth5.1%CAGR to 2033
Addressable buyers1,163+accounts in scope
Typical ROI5.8×in year one
Who buys (target personas)
§1.1 · p.4 →Product / BU leader
Head of Product Form
Goal Grow share in Product Form
Pain Blind spots on demand, pricing & competitors.
Regional GM
North America lead
Goal Prioritise the right markets
Pain No granular, country-level view of the market.
M&A / strategy
Strategy & Corp Dev
Goal Find where to invest or acquire
Pain Slow, inconsistent third-party research.
From pain to solution
§1.2 · p.6 →Decisions made on stale, generic dataLive, source-cited figures, continuously updated
Weeks waiting on a research vendorA full report compiled in minutes
No view of competitors or whitespaceCompany profiles, ACE matrix & benchmarking
Hard to defend the numbers internallyEvery figure traceable to its original source
The business case (ROI)
Fig. 2 · p.9 →5.8×return on cost, year one
< 4 mopayback period
$92K+research cost avoided
10×faster than a custom study
Time to insight
Cost to run
Risk of a wrong call
Why buyers trust it (proof points)
§1.3 · p.12 →600K+source studies indexed
100%analyst-reviewed
15+players profiled in this market
Coverage includes
E & J Gallo WineryConstellation BrandsThe Wine GroupTreasury Wine EstatesPernod RicardVina Concha y ToroCastel GroupGrupo Peñaflor+7 more
Objection handling
§1.4 · p.14 →“We already have market data.”
This triangulates 600K+ sources into one current, defensible view — not another silo.
“How do we know it’s accurate?”
Analyst-reviewed, and every figure is source-cited and traceable to its origin.
“It’s not in the budget.”
A fraction of a single analyst-day — and it pays back on the first decision it informs.
“We need it tailored to us.”
Choose the chapters, regions and companies before you build — you only pay for scope.
What you get (packages)
§1.5 · p.16 →Report
- Full multi-chapter report
- Market size, share & forecast
- Segment & regional breakdowns
- PDF + editable Excel + PPT
Most popular
Report + Add-ons
- Everything in Report
- Interactive Visualizer
- Competitive benchmarking
- Investor / board / sales decks
Enterprise
- Multiple reports & markets
- Team seats & sharing
- Analyst support & custom scope
- API / data-feed options
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