How PBI/Gordon Companies leveraged our Sirolimus API Market report
VM Intelligence · Sample preview · Business Services · Forecast 2027–2033
Ship Positioning Software Market
- By Deployment Type: On-Premises, Cloud-Based, Hybrid
- By Application: Fleet Management, Route Optimization, Cargo Tracking, Safety and Compliance, Fuel Efficiency Monitoring
- By End User: Shipping Companies, Port Authorities, Logistics Providers, Maritime Security Agencies, Shipbuilders
- By Ship Type: Container Ships, Bulk Carriers, Tankers, Passenger Ships, Fishing Vessels
Key Highlights
A snapshot of what the full report proves- 01 Market size - $X,XXX.XM global market in 2025 - the verified base-year revenue. Executive Summary →
- 02 Forecast - Full 2033 market projection modelled inside - unlock the forecast value to see where the market lands. Market Outlook →
- 03 Growth - Year-by-year CAGR across 2027–2033 - unlock the growth rate and the full model. Market Outlook →
- 04 Leading segment - On-Premises leads By Deployment Type at XX% share. Market, by Service Type →
- 05 Global coverage - Sized across 5 regions and 20 countries, each broken out by segment. Market, by Geography →
- 06 Competitive landscape - 15 companies profiled with SWOT, benchmarking and market-share analysis. Company Profiles →
Inside the Report
11 chapters · 277 pages- 01 Introduction Definition, segmentation & scope p.12 →
- 02 Research Methodology How the numbers were built p.20 →
- 03 Executive Summary The market in one chapter p.34 →
- 04 Market Outlook Drivers, restraints, trends p.63 →
- 10 Competitive Landscape 5 sections p.167 →
- 11 Company Profiles 15 players: SWOT & benchmarking p.175 →
Full report · locked preview
Everything inside the Ship Positioning Software Market report
A complete, evidence-based study - 11 chapters and 116 sections covering market size, segmentation across 4 axes, regional analysis and 15 company profiles, forecast to 2033.
Segmentation covered
Companies profiled
★★★★★ Excellent
15 players profiled - tiered by revenue contribution, footprint and R&D capability.
ACE Matrix · p.153 →Wärtsilä Corporation
Tier 1 · Market Leader
SWOT · Benchmarking · Winning imperatives · Strategies
Full profile · p.155 →Kongsberg Gruppen
Tier 1 · Market Leader
SWOT · Benchmarking · Winning imperatives · Strategies · Key developments
Full profile · p.160 →Navis
Tier 1 · Market Leader
SWOT · Benchmarking · Winning imperatives · Strategies
Full profile · p.166 →DNV GL
Tier 1 · Market Leader
SWOT · Benchmarking · Winning imperatives · Strategies · Key developments
Full profile · p.173 →StormGeo (a part of Alfa Laval)
Tier 1 · Market Leader
SWOT · Benchmarking · Winning imperatives · Strategies
Full profile · p.178 →Spire Global
Tier 1 · Market Leader
SWOT · Benchmarking · Winning imperatives · Strategies · Key developments
Full profile · p.184 →Orbcomm Inc.
Tier 2 · Established Specialist
Overview · Insights · Product benchmarking · Segment breakdown
Full profile · p.191 →MarineTraffic (owned by MarineTraffic S.L.)
Tier 2 · Established Specialist
Overview · Insights · Product benchmarking
Full profile · p.196 →ExactEarth Ltd.
Tier 2 · Established Specialist
Overview · Insights · Product benchmarking
Full profile · p.202 →ORBCOMM Inc.
Tier 2 · Established Specialist
Overview · Insights · Product benchmarking · Segment breakdown
Full profile · p.209 →Transas (a part of Wärtsilä)
Tier 2 · Established Specialist
Overview · Insights · Product benchmarking
Full profile · p.214 →Furuno Electric Co. Ltd.
Tier 2 · Established Specialist
Overview · Insights · Product benchmarking
Full profile · p.220 →Inmarsat plc
Tier 3 · Niche Player
Overview · Insights · Product benchmarking
Full profile · p.227 →Maritime Technologies LLC
Tier 3 · Niche Player
Overview · Insights · Product benchmarking
Full profile · p.232 →Veson Nautical
Tier 3 · Niche Player
Overview · Insights · Product benchmarking
Full profile · p.238 →Market estimates & forecast (USD Million)
Fig. 15 · p.34 →Segment mix, 2033 (% share)
Fig. 16 · p.35 →- On-Premises50.1
- Cloud-Based27.4
- Hybrid22.5
Regions, 2025 → 2033 (USD Mn)
§6.1 · p.75 →Top countries, 2033 (USD Mn)
§6.2 · p.78 →Year-over-year growth (%)
§3.12 · p.44 →CAGR by region (%)
Fig. 22 · p.71 →Market share by company, 2033 (%)
Fig. 41 · p.152 →- Wärtsilä Corporation10.7
- Kongsberg Gruppen28.2
- Navis4.3
- DNV GL10.3
- StormGeo (a part of Alfa Laval)5.1
- Spire Global13.4
- Others28.0
Segment contribution to growth (%)
Fig. 18 · p.39 →Competitive positioning (ACE matrix)
Fig. 40 · p.153 →Adoption & penetration (% of addressable)
Fig. 12 · p.31 →Revenue by application (USD Mn)
§5.3 · p.62 →Demand by end-use (USD Mn)
§5.4 · p.66 →Average selling price trend (index, 2025=100)
Fig. 27 · p.58 →Top companies by revenue, 2033 (USD Mn)
Fig. 42 · p.155 →Revenue by region, 2033 (%)
Fig. 20 · p.70 →- North America36.3
- Europe20.6
- Asia Pacific20.0
- Latin America12.6
- Middle East and Africa10.5
8 players benchmarked across 6 dimensions — scored 0–100 from share, portfolio, reach, innovation, financials and installed base. Methodology · §8.1 · p.160 →
Competitive scorecard (score 0–100)
Table 31 · p.161 →| Company | Market share | Product portfolio | Geographic reach | Innovation & R&D | Financial strength | Customer base | Composite |
|---|---|---|---|---|---|---|---|
| Wärtsilä Corporation | 97 | 79 | 84 | 92 | 78 | 84 | 86 |
| Kongsberg Gruppen | 70 | 83 | 74 | 76 | 81 | 83 | 78 |
| Navis | 75 | 80 | 88 | 65 | 64 | 86 | 76 |
| DNV GL | 65 | 67 | 69 | 78 | 78 | 74 | 72 |
| StormGeo (a part of Alfa Laval) | 67 | 66 | 74 | 75 | 57 | 64 | 67 |
| Spire Global | 67 | 69 | 58 | 64 | 71 | 53 | 64 |
| Orbcomm Inc. | 66 | 48 | 60 | 49 | 58 | 59 | 57 |
| MarineTraffic (owned by MarineTraffic S.L.) | 53 | 55 | 36 | 47 | 60 | 60 | 52 |
Vendor positioning (presence × innovation)
Fig. 43 · p.163 →Strengths profile (top 3 players)
Fig. 44 · p.165 →- Wärtsilä Corporation
- Kongsberg Gruppen
- Navis
Capability coverage
§8.3 · p.168 →| Company | Global delivery | R&D depth | Digital platform | Sustainability | After-sales | Custom solutions |
|---|---|---|---|---|---|---|
| Wärtsilä Corporation | ◐ | ✓ | ◐ | ✓ | ✓ | ◐ |
| Kongsberg Gruppen | ◐ | ✓ | ◐ | ◐ | ◐ | ✓ |
| Navis | ◐ | ◐ | ✓ | ◐ | ✓ | ◐ |
| DNV GL | ✓ | ◐ | ◐ | ✓ | ✓ | ✓ |
| StormGeo (a part of Alfa Laval) | ◐ | ◐ | ✓ | ◐ | ◐ | ✓ |
| Spire Global | − | ◐ | ◐ | ✓ | ◐ | − |
| Orbcomm Inc. | ◐ | − | ◐ | ◐ | − | ◐ |
| MarineTraffic (owned by MarineTraffic S.L.) | − | − | − | − | − | ◐ |
✓ Full ◐ Partial − Limited
Overall competitive index (composite, ranked)
Fig. 45 · p.170 →Competitive tiers
§8.4 · p.172 →Leader2
Set the pace on share, breadth and innovation.
Challenger3
Strong scale, closing on the leaders.
Contender2
Focused players with pockets of strength.
Niche1
Specialists in a single segment or region.
Go-to-market strategy
Land Deployment Type in North America, then scale across Ship Positioning Software Market — a $156M beachhead inside a $2.68B market.
Ideal customer profile (who to sell to)
§GTM 1 · p.190 →On-Premises
Best fit — highest urgency & budget in Deployment Type.
Cloud-Based
Strong fit — clear ROI and a fast path to value.
Hybrid
Emerging fit — growing demand, longer sales cycle.
Market-entry sequence (beachhead → scale)
Fig. GTM 1 · p.192 →Beachhead · 2025–2026
Win Deployment Type in North America
Concentrated ICP, fastest proof and references.
Expand · 2026–2028
Add Application & next regions
Repeat the motion in adjacent, look-alike segments.
Scale · 2028–2033
Full-market coverage + End User
Multi-channel, platform & ecosystem plays.
Channel mix (routes to market)
§GTM 3 · p.195 →Positioning & messaging
§GTM 2 · p.194 →For Deployment Type leaders who need defensible market intelligence, VM Intelligence is the fastest, source-cited way to size, segment and win Ship Positioning Software Market — unlike generic, static research.
Live & source-cited
Every figure triangulated from 600K+ sources and traceable.
Ready in minutes
A full, tailored report compiled on demand — not weeks.
Scope you control
Pick the chapters, regions and companies that matter.
GTM funnel & unit economics (conversion · CAC / LTV)
Fig. GTM 2 · p.198 →Investment thesis
Ship Positioning Software Market is a resilient opportunity — $4.06B by 2033, compounding at 3.2%.
Market opportunity (TAM · SAM · SOM)
Fig. 3 · p.14 →Growth trajectory (USD Million)
Fig. 4 · p.16 →Why invest now
§2.1 · p.10 →3.2% CAGR
Demand compounds through 2033, outpacing GDP across Deployment Type.
Global tailwinds
North America leads today; fastest gains coming from emerging regions.
Structural shift
Adoption in Deployment Type moving from early to mainstream — durable secular demand.
Consolidation upside
15+ players, no runaway leader — room to build scale and roll up share.
Investment highlights
§2.2 · p.12 →Return scenarios (2033 market value)
Fig. 6 · p.22 →Key risks & mitigants
§9.1 · p.180 →- Input-cost volatilityLong-term supply contracts & hedging
- Regulatory / policy shiftsDiversified exposure across 5 regions
- Technology disruptionR&D pipeline & Application optionality
- Customer concentrationBroaden installed base beyond top accounts
Board pack · executive summary
Ship Positioning Software Market — a $3.83B market by 2033. Plan: grow share from 9.5% to 18.8%.
Strategic scorecard (current vs 2033 target)
Table 1 · p.6 →| Objective | Current | Target · 2033 | Status |
|---|---|---|---|
| Market share | 9.5% | 18.8% | On track |
| Revenue | $374M | $720M | At risk |
| Geographic coverage | 2 of 5 regions | 5 of 5 regions | On track |
| Segment coverage | 2 of 4 axes | 4 of 4 axes | At risk |
| Gross margin | 32.8% | 40.3% | At risk |
| Customer retention | 89.2% | 95.0% | On track |
Where to play (strategic priorities)
§1.2 · p.8 →Lead segment
Win in Deployment Type
Largest revenue pool and fastest secular demand — concentrate to build share here first.
Geographic
Expand across North America & beyond
Deepen the leading region, then scale into the fastest-growing emerging markets.
Adjacency
Build Application capability
A defensible second engine — invest in Application to widen the moat and cross-sell.
Strategic roadmap (2025–2033)
Fig. 1 · p.10 →Phase 1 · Foundation
2025–2027
- Secure core Deployment Type share
- Fix unit economics
- Stand up data & ops
Phase 2 · Scale
2028–2030
- Enter new regions
- Launch Application
- Selective M&A
Phase 3 · Lead
2031–2033
- Category leadership
- Premium mix & margin
- Platform & ecosystem
Board decisions & asks
§1.4 · p.14 →- Approve $82M capacity & capability investment
- Greenlight bolt-on M&A in Application
- Authorise North America expansion plan
- Fund R&D program for Deployment Type leadership
Risk watchlist (RAG)
§9 · p.180 →- Demand / macro slowdownAt risk
- Competitive share lossAt risk
- Input-cost & supply riskOn track
- Regulatory / policy changeAhead
- Execution & talentOn track
Sales deck · value proposition
Win the Ship Positioning Software Market conversation — a $7.88B market you can size, segment and defend in minutes.
Who buys (target personas)
§1.1 · p.4 →Product / BU leader
Head of Deployment Type
Goal Grow share in Deployment Type
Pain Blind spots on demand, pricing & competitors.
Regional GM
North America lead
Goal Prioritise the right markets
Pain No granular, country-level view of the market.
M&A / strategy
Strategy & Corp Dev
Goal Find where to invest or acquire
Pain Slow, inconsistent third-party research.
From pain to solution
§1.2 · p.6 →The business case (ROI)
Fig. 2 · p.9 →Why buyers trust it (proof points)
§1.3 · p.12 →Coverage includes
Objection handling
§1.4 · p.14 →“We already have market data.”
This triangulates 600K+ sources into one current, defensible view — not another silo.
“How do we know it’s accurate?”
Analyst-reviewed, and every figure is source-cited and traceable to its origin.
“It’s not in the budget.”
A fraction of a single analyst-day — and it pays back on the first decision it informs.
“We need it tailored to us.”
Choose the chapters, regions and companies before you build — you only pay for scope.
What you get (packages)
§1.5 · p.16 →Report
- Full multi-chapter report
- Market size, share & forecast
- Segment & regional breakdowns
- PDF + editable Excel + PPT
Report + Add-ons
- Everything in Report
- Interactive Visualizer
- Competitive benchmarking
- Investor / board / sales decks
Enterprise
- Multiple reports & markets
- Team seats & sharing
- Analyst support & custom scope
- API / data-feed options
Almost there
Access your Ship Positioning Software Market report
Sign in to unlock the full report - it’s compiled live and ready in minutes.
Your report is ready to access
Ship Positioning Software Market Report is ready
Verify your email to unlock it. We sent a 6-digit code to your inbox.
That code is invalid or expired. Please try again.
Trusted by strategy, finance & consulting teams
Related Reports
Business Services · scroll →Ship Power Market
Market size, share, segmentation and regional forecast.
$2.3B market · 2025 base year
View reportShip Power System Market
Market size, share, segmentation and regional forecast.
$1.1B market · 2025 base year
View reportShip Propulsion System Market
Market size, share, segmentation and regional forecast.
$730M market · 2025 base year
View reportShip Repair and Maintenance Service Market
Market size, share, segmentation and regional forecast.
$1.7B market · 2025 base year
View reportShip Retrofit Market
Market size, share, segmentation and regional forecast.
$375M market · 2025 base year
View reportShip Salvage Airbag Market
Market size, share, segmentation and regional forecast.
$1.7B market · 2025 base year
View reportShip Satellite Communication Terminal Market
Market size, share, segmentation and regional forecast.
$661M market · 2025 base year
View reportShip Scrubber Market
Market size, share, segmentation and regional forecast.
$3.0B market · 2025 base year
View reportShip Signal Lam Market
Market size, share, segmentation and regional forecast.
$304M market · 2025 base year
View reportShip Software Market
Market size, share, segmentation and regional forecast.
$4.8B market · 2025 base year
View reportShip Speaker Market
Market size, share, segmentation and regional forecast.
$597M market · 2025 base year
View reportShip Speed Log Market
Market size, share, segmentation and regional forecast.
$2.7B market · 2025 base year
View reportThe showdown
Custom-built vs. off-the-shelf
Scroll to watch them go head-to-head
- Tailored to your exact scope
- Delivered in minutes
- Live, always-current data
- Fully editable data (XLSX)
- You choose the companies
- Source-cited & traceable
- Generic, one-size template
- Waits 2–5 days
- A fixed snapshot in time
- Locked, flat PDF
- Preset company list
- Opaque sourcing
Customer Testimonials
Proof from industry leaders who rely on us
These stories come from the executives who depend on VMR’s intelligence for market entry, expansion, assessment, and planning. Their outcomes and experiences reflect our commitment to clarity.
In their words
Watch clients tell their story
How VMR helped University of Limerick with Anesthesia Monitoring Devices
How VMR helps brands expand into Africa & emerging markets
Unlock your GTM strategy: an Elsewedy Electric success story
Beyond sales data: layering NielsenIQ data to support strategy
How VMR became the trusted partner for United Alloy